We establish relevance setters

© chuck / Fotolia.

We establish relevance setters

© chuck / Fotolia.

For you, this generates real attraction. Because successful PR has to be relevant in order to resonate with particular target groups. This holds true offline as well as online.

Public Relations

Press Relations

Timing and relevance are the key factors for successful news. We know how to win journalists – from the daily press to trade publications, no matter if you target print media or online channels. If desired, our agency will add appropriate performance measurement and clipping services.

Press releases, distribution lists and contact to journalists, background reports and information, photography, media analysis, press relations, press events, …

Online PR

PR activities in the web need experienced strategies, as rash actions can quickly turn into a boomerang. We set the stage for your compelling web presence and advise you on how to use online media efficiently for truly powerful and sustainable public relations.

Web presence, online media, newsletters, online newsrooms, white papers, podcasts, social media and blogs, …

Issue Management

Planning and acting with foresight are at the very heart of issue management. And to handle an actual crisis, respective communications tools have to be readily available. Our expertise in a variety of topics and industries makes us a firm and reliable guide in both calm and stormy times.

Strategies for issue management, drawer statements, Q&As, crisis communications, litigation PR, scenario and escalation planning, …

Print Media

Image media and corporate publications are a world of their own. Often, it’s just a thin line that makes the difference to advertising – but it is this thin line that can make the crucial difference. Internal communications and careful establishing of maintained trust, reliability, and reputation are essential. No matter which stakeholders you want to reach – we know how to develop the convincing and substantial material you need for internal as well as external target groups.

Employee magazines, customer magazines, image media, annual reports, sustainability and environmental reports, …


 Karg und Petersen knows how to convey highly complex topics in a clear, vivid, and easy way. 

Sabine Schmincke public relations, city of Tübingen

 Karg und Petersen turned our sober annual report into an impressive image brochure. 

Gabi Schneck marketing, Volks­bank Tübingen eG

 Karg and Petersen succesfully pinpoints exactly who we are. And they communicated our corporate identity consistently and attractively. 

Maria-Pia Morrone corporate communications and marketing, Alb-Elektrizitätswerk Geislingen-Steige eG