HP PLANET PARTNERS PROGRAM
Sustainable
Communications
Sustainability Marketing // Publications // Newsletter // Sales Support // Presentations
With its dedicated HP Planet Partners Program, global IT specialist HP pioneers in sustainability and recycling. We support the program with compelling communications, also delivering striking sales arguments.
Short and crisp media such as flyers promote the benefits of HP’s product recycling activities in a nutshell. At the same time, publications like brochures and web portals present the details, e.g. with case studies or facts and figures on sustainability at HP in general.
With regular, comprehensive newsletters as well as ad-hoc notices, we ensure constant awareness. And we get important information, such as return options and process updates, to the right stakeholders.
This is how we raise the reputation of the program, step by step. Reaching out to both internal just as well as external audiences, such as customers and trade partners.
Sustainability aspects play a tremendous role in sales too. We deliver exactly the right arguments – perfectly tailored in a wide variety of tools. From guides and customer service deliverables, via info graphics and online marketing, right up to presentations and video clips.
