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DIAGEO

WORKOUT
AGAINST COUNTERFEITING

Anti-Piracy Communications // Brand Protection // Sales Training

Down-Pfeil

Diageo, one of the world’s largest producers of spirits, is actively combating counterfeiting and brand abuse. For this, Diageo directly involves relevant employees – as well as stakeholders from the retail, bar, and restaurant sectors.

The complex topic of brand protection is broken down in in easy-to-understand training modules. Precisely tailored to the day-to-day work in retail and catering trade – and with clear guidance that helps to avoid fakes.

Learn more in our project video (German only):

Auszug aus Präsentation zur Trainingseinheit
Auszug aus Präsentation zur Trainingseinheit
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